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EXPERIENCE

March 2019 - Present

Lincoln Property Company

Leasing and Marketing Professional / Event Coordinator

- Builds strong relationships with and manages communitcation with residents and potential new tenants 

- Responsible for all aspects of the leasing process, including leasing homes, preparing paperwork and ensuring a smooth move in for all residents

- Asists with weekly, monthly and quarterly reports, including market surveys and competitive analyses

- Developing a greater knowledge of Yardi and Enrata CRM

June 2018 - February 2019 

Blue Cross Blue Shield, Health Care Service Corporation 

Market Analyst 

- Analyzed and developed reports that included membership and member utilization information relevant to retail ACA platforms

- Built a basic knowledge of information synthesis skills in SQL and SAS databases and Salesforce tools

- Constructed a model of recommended metrics and analytics to be featured on internal retail ACA Tableau dashboards to include data relevant to recent campaigns implemented by our regional marketing partners

- Provided assistance in various ad hoc projects for regional marketing team and strategy team for Texas, Illinois, Montana, Oklahoma and New Mexico

February 2016 - April 2017 

Haven South Apartments, Preferred Campus Management 

Community Associate

- Established professional relationships with residents, prospective residents and parents and acted as a customer service liaison when needed

- Developed strong leadership, problem solving and conflict resolution skills

- Contributed to a 16% increase in residency during the original, pre-property leasing period 

Summer 2016

Bellus Magazine

Marketing Intern

- Worked under Joshua Shultz, Los Angeles, award-nominee, and highly regarded director, videographer, and photographer 

- Rebranded all social media platforms to be more stylistic and engaging for followers, subscribers and Hollywood Socialites

- Developed a starting catalog of over 50 local businesses and contacts for ad sales and future print editions of the magazine

- Analyzed similar entertainment content providers and recommended various competitive marketing methods accordingly

January 2016 - December 2016

Baylor University, Student Admissions

Telecounselor

- Provided frequent, ongoing contact with 50 prospective students per shift where I assisted them in the admissions process, connected them with advisors, and notified them of any University related events or opportunities

- Used my Baylor experience to connect with admitted students and help them better understand student life, leadership opportunities, organizational involvement and more from an unbiased perspective

February 2016 - December 2017

Zeta Tau Alpha

Historian/Assistant Historian

- Collaborated with other collegiate historians and marketing representatives in the corporate headquarters to refresh chapter policies and bylaws relative to the national organization and individualized university guidelines

- Increased social media following by approximately 20% during my term

- Directed a team to assist in marketing management and content development for over 12 social media platforms to build relationships with potential new members, other collegiate chapters, and other greek life organizations

- Attended TX Zeta days as a member, an executive member, and as a senior chaperone to new member class 2018 representatives

February 2016 - December 2017

Blue Zones Project by Healthways

Club Founder/ President, Office and Field Volunteer

- Increased community engagement in the Beach Cities Project by about 3%

- Participated in community outreach initiatives and events, wellness projects, and other organizational developments 

- Served as a student liaison between BZP, and the students and faculty of Redondo Union High School 

- Actively served as a student representative on the health board for campus and campus wellness initiatives 

- Mentored members and leaders of the first BZP high school club in the Illinois BZP initiative

February 2016 - December 2017

Concert for Cures Fundraiser Event

Event Planner, Producer, and Host; Miller Children's Hospital

- Organized a fundraiser event to benefit the Music Therapy Program featuring former American Idol contestants, Disney Channel stars, young musicians, a car show featuring the classics, and a silent auction 

- Raised approximately $4,000 during the day of the event 

- Partnered with over 20 local sponsors  and donors

- Hosted profit shares at various restaurants and other businesses

Experience

Education

May 2018

Baylor University

BBA Media Business and Corporate Communication

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Dean Provost's Gold Scholarship Recipient

Alpha Lambda Delta Honor Society Member

National Society of Collegiate Scholars Member

Education

© 2019 by Tayler Berman

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