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EXPERIENCE

March 2019 - Present

Lincoln Property Company

Leasing and Marketing Professional / Event Coordinator

- Builds strong relationships with and manages communitcation with residents and potential new tenants 

- Responsible for all aspects of the leasing process, including leasing homes, preparing paperwork and ensuring a smooth move in for all residents

- Asists with weekly, monthly and quarterly reports, including market surveys and competitive analyses

- Developing a greater knowledge of Yardi and Enrata CRM

June 2018 - February 2019 

Blue Cross Blue Shield, Health Care Service Corporation 

Market Analyst 

- Analyzed and developed reports that included membership and member utilization information relevant to retail ACA platforms

- Built a basic knowledge of information synthesis skills in SQL and SAS databases and Salesforce tools

- Constructed a model of recommended metrics and analytics to be featured on internal retail ACA Tableau dashboards to include data relevant to recent campaigns implemented by our regional marketing partners

- Provided assistance in various ad hoc projects for regional marketing team and strategy team for Texas, Illinois, Montana, Oklahoma and New Mexico

February 2016 - April 2017 

Haven South Apartments, Preferred Campus Management 

Community Associate

- Established professional relationships with residents, prospective residents and parents and acted as a customer service liaison when needed

- Developed strong leadership, problem solving and conflict resolution skills

- Contributed to a 16% increase in residency during the original, pre-property leasing period 

Summer 2016

Bellus Magazine

Marketing Intern

- Worked under Joshua Shultz, Los Angeles, award-nominee, and highly regarded director, videographer, and photographer 

- Rebranded all social media platforms to be more stylistic and engaging for followers, subscribers and Hollywood Socialites

- Developed a starting catalog of over 50 local businesses and contacts for ad sales and future print editions of the magazine

- Analyzed similar entertainment content providers and recommended various competitive marketing methods accordingly

January 2016 - December 2016

Baylor University, Student Admissions

Telecounselor

- Provided frequent, ongoing contact with 50 prospective students per shift where I assisted them in the admissions process, connected them with advisors, and notified them of any University related events or opportunities

- Used my Baylor experience to connect with admitted students and help them better understand student life, leadership opportunities, organizational involvement and more from an unbiased perspective

February 2016 - December 2017

Zeta Tau Alpha

Historian/Assistant Historian

- Collaborated with other collegiate historians and marketing representatives in the corporate headquarters to refresh chapter policies and bylaws relative to the national organization and individualized university guidelines

- Increased social media following by approximately 20% during my term

- Directed a team to assist in marketing management and content development for over 12 social media platforms to build relationships with potential new members, other collegiate chapters, and other greek life organizations

- Attended TX Zeta days as a member, an executive member, and as a senior chaperone to new member class 2018 representatives

February 2016 - December 2017

Blue Zones Project by Healthways

Club Founder/ President, Office and Field Volunteer

- Increased community engagement in the Beach Cities Project by about 3%

- Participated in community outreach initiatives and events, wellness projects, and other organizational developments 

- Served as a student liaison between BZP, and the students and faculty of Redondo Union High School 

- Actively served as a student representative on the health board for campus and campus wellness initiatives 

- Mentored members and leaders of the first BZP high school club in the Illinois BZP initiative

February 2016 - December 2017

Concert for Cures Fundraiser Event

Event Planner, Producer, and Host; Miller Children's Hospital

- Organized a fundraiser event to benefit the Music Therapy Program featuring former American Idol contestants, Disney Channel stars, young musicians, a car show featuring the classics, and a silent auction 

- Raised approximately $4,000 during the day of the event 

- Partnered with over 20 local sponsors  and donors

- Hosted profit shares at various restaurants and other businesses

Experience

Education

May 2018

Baylor University

BBA Media Business and Corporate Communication

Dean Provost's Gold Scholarship Recipient

Alpha Lambda Delta Honor Society Member

National Society of Collegiate Scholars Member

Education

© 2019 by Tayler Berman

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